Bruce Archer and Design as the Third Area of Education

Reflections for Project-based Education in Brazil

Keywords: Design, Design Education, Bruce Archer, Brazil

Abstract

In this paper, Bruce Archer's thinking provides support for taking design as a field concerned with material culture and as a third area of education. Taking Brazil as a territory, we believe that the complex structural problems still faced by the country today – of environmental, economic and social nature – are largely related to deficiencies in the educational system. Furthermore, a specific type of education could lead the country to a process of solving those problems: a project-based education. By affirming the importance of project activity in education in order to develop competencies and skills related to designing, building and getting things into production, we understand that such an effect could be perceived in future generations. In socio-political terms, providing people with a greater capacity to deal with complex problems – technically better-prepared professionals – can also benefit the industry economically.

Author Biographies

João de Souza Leite, Universidade do Estado do Rio de Janeiro

PhD, Coordinator of Graduate Program in Design (PPDESDI), Superior School of Industrial Design, ESDI/UERJ. Graduated in Industrial Design (Superior School of Industrial Design / UERJ, 1974), Master in Communication and Culture (School of Communication / UFRJ, 1999) and PhD in Social Sciences (Graduate Program in Social Sciences IFCH / UERJ, 2006). Associate Professor at State University of Rio de Janeiro. With a long experience in editorial and exhibition design, design education, for now, he is a current researcher in design history and theory. Curator of design exhibitions, he is also a design magazines editor («Arcos: Design, Material Culture and Visuality», and «D2B-Design to Branding») and a lecturer, as well. Twice awarded with design prize of Brazilian House Museum, São Paulo, (2004 and 2005), for written works.

Cristina Cavallo, Universidade do Estado do Rio de Janeiro

Cristina Cavallo, Doctoral student (Graduate Program in Design of Superior School of Industrial Design/State University of Rio de Janeiro, ESDI/UERJ). Specialist in Distance Education (Federal Fluminense University, UFF, 2015). Master of Art Anthropology (Federal Fluminense University, UFF, 2003). Graduated in Communication (Federal Fluminense University, UFF, 2001). Working as a graphic designer since 1998 has developed visual identity projects and graphic pieces for film festivals, orchestras, music shows and the publishing market. She is also responsible for educational material projects for undergraduate, extension and graduate courses. Her main research interests are relationships between design and crafts, design education, autonomy and dependence in Brazil and Latin America.

Published
2020-06-30