The State of the Art of Furniture Photography in the Late Seventies

Keywords: Photography, Design, Industrial Product, Furniture

Abstract

In January 1978, the magazine Il fotografo (Italo Lupi was the art director) published an article under the title Le foto di arredamento that vividly and accurately portrayed the state of the art of this specific photographic genre. The reason we chose to bring it back to attention is that it is an effective snapshot - signed by Giovanna Calvenzi and Paolo Lazzarin - that gave an idea of what it meant to be a furniture photographer in those years ...

Author Biographies

Paola Proverbio, Università Cattolica del Sacro Cuore, Milano

Graduated in Architecture from the Politecnico di Milano and received a PhD in Design Sciences from the Università Iuav in Venice. She teaches Theory and History of Design and Contemporary Architecture at Università Cattolica del Sacro Cuore and at the Istituto Europeo di Design in Milan. In particular, she deals with the evolution of the design of Italian lighting fixtures and contemporary decorative arts. Since 2010 she has also been involved in the relationship between product design and photography and has been a scientific consultant for the creation of digital corporate archives (Arteluce, Danese, Flos) and consultant for the iconographic archive of Domus magazine. She collaborated with the CASVA (Center for Advanced Studies on Visual Arts of the Municipality of Milan) for the study and cataloguing of design and architecture archives. Since 2019 she is one of the editors of the AIS/Design. Storia e Ricerche journal.

Noemi Ceriani, Fondazione Achille Castiglioni, Milano

Graduated in Art History from the Università Cattolica del Sacro Cuore in Milan with a thesis on Design photography in Milan from the 1950s to today. She collaborated as a tutor at Poli.design during workshops organized in partnership with foreign companies. Since 2018 she has been working at the Achille Castiglioni Foundation as an archivist and collaborates in the organization of guided tours, exhibitions and conferences.

Published
2020-12-25
Issue
Vol 7 No 14 (2020): Photography and Design. The Construction of the Industrial Product Image
Section
Rereading

Copyright (c) 2020 Paola Proverbio, Noemi Ceriani

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Creative Commons NonCommercial-NoDerivates 4.0 international License (CC BY-NC-ND 4.0).